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One of the goal of advertising is to grab the attention of potential costumers. With creativity it is possible to achieve this goal without spending a huge amount of money.

Here are three example found on the Internet:


Ballet Classes - 9gag.com Piano Lessons - 9gag.com


Source: 9Gag.com & 9Gag.com


The third example as been create by an advertising Agency. Extreme Group, Toronto, Canada.

Karate Board - 9Gag.com


Source: I Believe in Advertising


Share with me: what creative ads did you saw lately?


Posted by: Denis Francois Gravel


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Bus Stop with Tuque in Quebec City | PRESENTability.comA bus stop wearing a tuque!! I saw one on twitpic today,

I know it is cold in Quebec City (I leave there), but this is really funny. It is real creativity.

Thanks to @LaGeeke for the information and the picture.

As you can see the tuque is related to the milk ad. It is part of the campaign “Soirée réconfortante” (free translation: comforting evening).

I found some information about the campaign and more pictures on INFOPRESSE.com (French)


Share with me: What creative ad did you saw lately?


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Posted by: Denis Francois Gravel


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When creativity and technology works together, you can make incredible project.

Here are three realizations that have the “Wow” effect.

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1 – Interactive floor projection for the London aquarium. Look at the little kid playing with the ripples.

Projection Advertising – AdFloor Aquarium from Projection Advertising on Vimeo.

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2 – Projection on the Waterloo Station. The crumble effect is very good.

AdTrace Waterloo from Projection Advertising on Vimeo.

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3 –  Installation for Hermès. Where do you think the blow comes from?

Source : Gizmodo

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Posted by Denis Francois Gravel

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When you think that you have “seen it all”, somebody, somewhere prove you wrong.

Some really inspired marketing people find a way to create a “buzz” by using fly for marketing.

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Fly

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Source: woweffect.be

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Posted by Denis François Gravel

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When we do things like everybody else, because “that’s the way it’s supposed to be done”, we are unnoticed.  Nobody sees us. We have no specific flavor. We are forgettable (and we are forgotten).

To stand out from the crowd, we need to be different, unique. We have to surprise our costumers, our audience, our coworkers.

Here are some examples of organizations and people that dare to be different. Be inspire by them and find ways to “WOW” your costumers.

  • Creative and Unusual Wine Label Designs

Wine Label Designs (3) Wine Label Designs (5)

Wine Label Designs (8) Wine Label Designs (9)

For more wine design: 30 Creative and Unusual Wine Label Designs (Thecoolist.com)

  • Manhole Art

manhole (2) manhole (5)

Source : Go to “Creative, Unique and Funny Manholes” at Interbent.com for more creative manhole.

  • Unforgettable wedding entrance

That’s an unusual way to WOW the crowd.

Source : Le patrouilleur du net

  • Real fish in a water filled poster. Did I said: be different, be surprising?

A Frankfurt seafood restaurant ad that demonstrate that you can’t have fresher fish than ours.

fishfranke_thumb1

Source: Chrisrawlinson.com, via Adfreak.com, via bjcommunication.com

Share with me: What are you planning to do to “WOW” your customers?

Posted by Denis François Gravel

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