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Creative ad – A Bus Stop with a Tuque

February 4, 2010 in Ad, Corporate Presentability, Language : English | No comments


Bus Stop with Tuque in Quebec City | PRESENTability.comA bus stop wearing a tuque!! I saw one on twitpic today,

I know it is cold in Quebec City (I leave there), but this is really funny. It is real creativity.

Thanks to @LaGeeke for the information and the picture.

As you can see the tuque is related to the milk ad. It is part of the campaign “Soirée réconfortante” (free translation: comforting evening).

I found some information about the campaign and more pictures on INFOPRESSE.com (French)


Share with me: What creative ad did you saw lately?


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Posted by: Denis Francois Gravel


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3 Mind-blowing ads using technology

December 15, 2009 in Ideas Presentability, Language : English | 2 comments

When creativity and technology works together, you can make incredible project.

Here are three realizations that have the “Wow” effect.

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1 – Interactive floor projection for the London aquarium. Look at the little kid playing with the ripples.

Projection Advertising – AdFloor Aquarium from Projection Advertising on Vimeo.

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2 – Projection on the Waterloo Station. The crumble effect is very good.

AdTrace Waterloo from Projection Advertising on Vimeo.

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3 –  Installation for Hermès. Where do you think the blow comes from?

Source : Gizmodo

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Posted by Denis Francois Gravel

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What is “fly-vertising”?

November 16, 2009 in Corporate Presentability, Language : English | 1 comment

When you think that you have “seen it all”, somebody, somewhere prove you wrong.

Some really inspired marketing people find a way to create a “buzz” by using fly for marketing.

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Fly

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Source: woweffect.be

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Posted by Denis François Gravel

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Be memorable by being different & surprising.

July 30, 2009 in Corporate Presentability, Language : English, People Presentability | 5 comments

When we do things like everybody else, because “that’s the way it’s supposed to be done”, we are unnoticed.  Nobody sees us. We have no specific flavor. We are forgettable (and we are forgotten).

To stand out from the crowd, we need to be different, unique. We have to surprise our costumers, our audience, our coworkers.

Here are some examples of organizations and people that dare to be different. Be inspire by them and find ways to “WOW” your costumers.

  • Creative and Unusual Wine Label Designs

Wine Label Designs (3) Wine Label Designs (5)

Wine Label Designs (8) Wine Label Designs (9)

For more wine design: 30 Creative and Unusual Wine Label Designs (Thecoolist.com)

  • Manhole Art

manhole (2) manhole (5)

Source : Go to “Creative, Unique and Funny Manholes” at Interbent.com for more creative manhole.

  • Unforgettable wedding entrance

That’s an unusual way to WOW the crowd.

Source : Le patrouilleur du net

  • Real fish in a water filled poster. Did I said: be different, be surprising?

A Frankfurt seafood restaurant ad that demonstrate that you can’t have fresher fish than ours.

fishfranke_thumb1

Source: Chrisrawlinson.com, via Adfreak.com, via bjcommunication.com

Share with me: What are you planning to do to “WOW” your customers?

Posted by Denis François Gravel

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3 Extraordinary presentations of ordinary things

May 21, 2009 in Corporate Presentability, Ideas Presentability, Language : English | 4 comments

Creativity is everywhere!

If you want to differentiate yourself, your product or your organization, if you want your message to be heard, you need to stand out from the crowd. To raise above the brouhaha. Creative presentability is there to help.

I found those three examples of creative presentability. Extraordinary presentations of ordinary things.

  • 1) Passing out fliers – Melting Man

It is hard to grab attention when your passing out fliers. Red Cross of Argentina use a melting man to give fliers urging people to fight Global Warming.

Melting man

Photo: Red Cross of Argentina
Source: www.treehugger.com

  • 2) Presenting car pedals – Pause, Stop, Play.

What could be more common than car pedals? Renault was creative for Twingo RS. It has a set of special pedals.

image

(It looks like Photoshop to me. If it really exists, It is a cooooool idea).
Source : Jalopnik
Others Auto Design Easter Eggs can be found here.

  • 3) Fashion victims – Ad from WWF

World Wildlife Fund for Nature – Simple picture. Powerful message.

wwf

If you want to see more of the WWF creativity, clink the link above.
Source: 55 creative ads from the WWF

Those organizations used creativity to enhance their presentability. It is effective. It grabs our attention.

Share with me: What are you doing to grab the attention of your public or customer?

Posted by Denis François Gravel

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